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Celebrating 25 years

About Direct Pools


Direct Pools was founded in 1987 by Steve McClaran, with the goal of providing personal, high-quality and "high touch" services for pool owners in the Dallas-Fort Worth area. Since then, Direct Pools has helped thousands of homeowners enjoy a relaxed, carefree lifestyle next to their sparkling blue swimming pool.


Steve chose the name "Direct Pools" to reflect his decision to work directly with homeowners, rather than sit in an office and push pencils around. (Steve believes the only way you can offer lifetime warranties, and a 100% satisfaction guarantee is to make certain the job is done 100% correctly the first time.) That's why you'll meet Steve and work with him directly when you want pool design, pool construction, a pool renovation, or help with a pool maintenance challenge.


Direct Pools Is Proud to Be A Member of the North Texas IPSSA Association.


The Independent Pool and Spa Service Association, Inc. exists for the mutual professional benefit and growth of its members and for the continued improvement of the pool and spa industry.


Every member of IPSSA must adhere to a strict Code of Ethics, or risk immediate motion from the group. The IPSSA code of ethics is as follows:


IPSSA Code of Ethics


“As a member of the Independent Pool and Spa Service Association, Inc.,  I will utilize my professional knowledge and skilled practical workmanship in providing quality customer service. To that end, it will be my responsibility to keep informed of developments in the pool and spa industry, including new techniques and product applications.


“My second obligation will be to IPSSA members by giving them any professional assistance they need, including sick route coverage. In this endeavor, I shall respect their clientele and not encroach upon their routes.


“My final responsibility will be to my community and its citizens. I will strive to communicate the necessity for pool safety and other issues of importance to pool and spa owners.


“In these ways, I will promote the ideals and objectives of the Independent Pool and Spa Service Association, Inc.”


Direct Pools Is Proud to have a Certified Pool Operator® (CPO®) on staff.


The Certified Pool/Spa Operator® certification program has delivered more training than any other program in the pool and spa industry since 1972, resulting in more than 200,000 successful CPO® certifications in 44 countries.


CPO® certification courses are designed to provide individuals with the basic knowledge, techniques, and skills of pool and spa operations. It covers 14-16 hours of information from the NSPF® Pool & Spa Operator™ Handbook (provided) and local codes taught by an NSPF® Instructor.


Instructors receive comprehensive training and certification to teach the CPO® certification program. These instructors represent every segment in the aquatic industry including operators, health officials, service professionals, builders, manufacturers, property managers, retailers, and academicians. The training these instructors provide has helped protect millions of swimmers by reducing hazards at aquatic facilities.


The CPO® program is widely accepted by health departments. More information at


Direct Pools is fully licensed by the state of Texas to perform electrical services and upgrades on your swimming pool.


To perform electrical services on your swimming pool, a pool service company must have a Valid Texas Residential Appliance Installers License, issued by the Texas Department of Licensing and Regulation.



"I am very satisfied with their pool service. Direct Pools is highly recommended."




"Steve has taken great care of our pool. He is the best. He always does what he says when he says and takes the time to explain everything he is doing. We are very satisfied."


"Thank You"

Stan Martin



"I would like to thank Direct Pools for the amazing job they did on our pool. We are impressed at how well this company is organized and run. From start to finish we were informed with whatever was going on. We are very happy with the out come."


"Thank you Direct Pools and we highly recommend you to anyone."

Brian & Cheryl Kunkel



"We were looking to install an pool home we wanted a company that could take care of us from beginning to end. Direct Pools took care of the entire job brilliantly. They always made sure everything was done right and on time. I encourage anyone looking for a pool to have their pool built by Direct Pools. You are simply the best."


"Thank You"

Laura Ouimet



"We love our new pool. We are enjoying it and are so happy with Direct Pools. We thank Steve and guys for their help in giving us a “paradise” to enjoy with our family and friends. We highly recommend you to anyone."


"Thank You"

Steven & Donna Bowers



"I thought taking on this project of getting a pool would be stressful, however, it wasn't. They were very professional and organized. The staff was knowledgeable, hard working and friendly. Therefore the installation was completed on a timely basis and worry free. Direct Pools took care of everything."


"Thank You for your great work."

Nick & Bari Hoyt



"We think that Direct Pools did a wonderful job on our pool. Everyone was professional, supportive and the end result was like living in a dream. It as a pleasure working with Direct Pools. I'd be happy to recommend you to anyone."

Kevin & Lynn Burnett



"I wanted to write to let you know how pleased we are with Direct Pools. Steve was informative and very knowledgeable about products without being pushy and he was also flexible. He was a pleasure to deal with. We are very happy with the pool are loving it!"


"Thank You"

Todd Gilmore



"My family and I are very happy with the pool. Your staff were all really friendly and easy to work with, from the design process through construction. They did a great job and I would recommend you to anyone interested in having a new pool."

Jerry Iseli



"We have been very happy with the work. Everyone was easy to work with and we just love our pool so much. You guys did a fantastic job."


"Thank You for all your work."

Dwight Draughon



"I want to let you know how much I appreciate the customer service which I have received from Direct Pools. Right from the start everything was explained to me and I was kept informed of everything that was happening. Steve is great very helpful. I am exceptionally happy with the pool and with the service I have received. "


"I would strongly recommend Direct Pools. "


"Thank You"




“My back yard looks amazing. Thanks!”

Kathy Mavrakes
Arlington, Tx



“I recently called your company for a pool design and quote. I must say that I am so pleased by the finished product. I love how quick and easy the pool and arbor came together. Thank you being here every day till the project was completed”

Dean Schreiner
Forney, Tx.



“The Pool and patio that you installed for us last spring are doing great. We were so pleased with the quality of the materials and workmanship throughout the whole process. We appreciate your patience in working through our ideas as well as your helpful input and advice. Thanks for everything.”

Vern Bass
Azle, Tx.


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